Home › What to Look for When Choosing an Insurance Agency to Buy 

Leading an agency is always about thinking of ways to grow and expand your business. While there can be many ways to achieve this, like the use of traditional strategies in sales, lead generation, upsells, and referral plans, buying insurance agencies for sale can give you a substantial boost and a competitive edge in the insurance world.  

But with the many insurance agencies out there announcing their acceptance of acquisition, how do you begin to decide which one to choose? We’ll walk you through the top things you should consider when considering which insurance company to buy.  

  business partners agreeing on buying insurance agencies for sale

Qualities to Look for from an Insurance Agency to Buy

Company History or Reputation

Buying an insurance agency means acquiring its name, staff, website, and book of business. Look for a company in business for years that is in good standing in the insurance industry. It signifies that the company has the experience, reputation, and resources to succeed. If it had a bad experience or is too young in the business, it’s likely not a reputable company to buy.  

Remember that this can make or break your current standing in the industry, so you should be very careful in choosing.  

Company’s Financial Strengths 

Insurance agencies come in all shapes and sizes. They could be large with thousands of agents or small with a few dozen. But no matter how big or small they are, one thing is for sure: they either have the financial strength or lack it.  

If the company is financially strong, then it means that it has a solid foundation to grow and evolve, while those that are in financial trouble are not likely to be worth the risk.  

Look for financial strength because it will guarantee that your insurance agency can provide the highest level of customer service to all who come through the door. We say this because there is high competition in an industry such as insurance. So, if your company has to rely heavily on customers coming in to purchase their insurance, you need to make sure that you have the financial power to sustain a healthy customer base. 

business heads discussing their prospective insurance agencies for sale

Do You Need Help Looking for Reputable Insurance Agencies for Sale?

If you do not have the time, resources, or energy to scour the market on your own, then you can benefit from our team’s research and insight. Give us a call today, so we can discuss it.